Sequans Dumps Its Entire Bitcoin Strategy After Less Than a Year — Here's What Went Wrong

WHY IT MATTERS

Imagine a small bakery deciding to invest a chunk of its cash into gold bars, hoping the price goes up. But gold's price swings make it hard to plan for buying flour and paying employees, so the bakery sells the gold and goes back to keeping cash. That's essentially what happened here. Some companies have been putting Bitcoin on their balance sheets as a treasury strategy — meaning they hold Bitcoin instead of just cash — hoping it will grow in value. But Bitcoin's price can swing wildly, and for smaller companies without deep pockets, that volatility can be too risky. Sequans tried it, found it wasn't working for them, and sold everything. It's a reminder that while Bitcoin can be a great investment for some, it's not automatically the right move for every company.